SOLUTIONS
Built for how you run delivery.
Enterprise chains
One delivery standard across all stores without taking control away from local operators.
Pizza restaurants
High-volume, time-critical dispatch for the segment that invented delivery.
Catering operators
Precise timing and reliable handoffs for orders that can't be late.
Emerging brands
Maintain your brand identity and keep the customer touchpoint yours as you add locations.
OVER $1 BILLION IN RESTAURANT ORDER VALUE POWERED BY CARTWHEEL.
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The Hybrid Delivery engine
Set the rules once. Cartwheel routes every order.
dispatch with
rule-based engineAI-powered
dispatch
with rule-based
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Cartwheel tools
delivery providers
Third-party delivery
Run third-party delivery without handing over the customer.
One integration connects you to Uber Direct, DoorDash Drive, Grubhub, Skipcart, and 50+ local fleets.
Dispatch on your terms, AI dispatch routes each order to the best provider based on your own rules
Up to 27% below direct rates, pre-negotiated across the network
Your brand on every order, branded tracking, promos, and a review prompt
$0.29 recovered per order, refund claims filed automatically when a DSP is late or cancels
CATERING
One place for every catering order.
Catering orders are your highest-value deliveries and the most expensive to get wrong. Orders from your own channels and from ezCater or other marketplaces land on one board, dispatched by the same rules.
Catering-specific features
Scheduled dispatch, pre-delivery checklists, photo and signature proof. Branded live tracking your customer can watch.
The right vehicle, every time
Large orders dispatch to cars and vans, never a courier on a bike. Vehicle type is part of the routing rules.
Specialized fleets
Dozens of catering-focused providers, trained for setup-and-serve orders, plus DoorDash Large Order Fulfillment.
Fully compatible with ezCater
Cartwheel Driver apps meet ezCater's tracking requirements. Direct connection with ezCater Dispatch from the Cartwheel dashboard.
Orders come in from ezCater, our own site, and other marketplaces simultaneously. A single platform to manage drivers and track orders is what makes it possible to grow catering.
Enterprise
Enterprise-grade, from pilot to full rollout.
One team, one integration, one delivery standard across every store, corporate and franchise alike.
White-glove implementation
A dedicated onboarding team plans the rollout location by location, corporate and franchise alike.
Scale in weeks, not quarters
Enterprise brands take hundreds of locations live on Cartwheel in a matter of weeks.
API-first architecture
Connects to your POS, online ordering, loyalty stack, and to anything custom through API.
24/7 live support
Real people around the clock, plus dedicated account management for enterprise partners.
Results
Operators see this in their numbers, not just their ops.
Catering delivery
242 locations corporate and franchise
4.7+ driver rating
In-house delivery
65 locations launched
10 weeks to full rollout
Hybrid delivery
430 locations onboarded
3 days to onboard 1000s of drivers
Multi-channel catering
42% fewer fulfillment issues
More repeat orders
AI-powered delivery
+24% on-time delivery
3 hrs of dispatch saved daily
Delivery automation
490% ROI
$2,300 saved per month
Catering delivery
50% increase in order volume
+930% average tip
National pizza chain
Pizza delivery
$100K+ saved per year
63 → 47 min delivery time
AI auto-dispatch
18 locations live in one month
3 hours saved daily
NJ fried chicken brand
Full-suite delivery
+52% delivery volume
$7,323 added revenue
Delivery visibility
100% of orders tracked
Full control on Toast
Hybrid delivery
Unlimited back-up drivers
Faster peak-hour deliveries
- Jason's Deli: catering delivery automated across 242 corporate and franchise locations, 4.7+ driver rating
- Portillo's: 65 locations launched, full rollout in 10 weeks
- Potbelly: 430 locations onboarded, thousands of drivers live in days
- P.F. Chang's: 42% decrease in fulfillment issues, more repeat orders
- California Chicken Cafe: +24% on-time delivery, 3 hours of manual dispatch saved daily
- Mandy's: 490% ROI, $2,300 saved per month
- Illegal Pete's: 50% increase in catering order volume, +930% average tip
- National pizza chain: delivery time down from 63 to 47 minutes, $100K+ per year in operational savings
- Wings Over: 18 locations live in one month, 3 hours saved daily
- NJ fried chicken brand: +52% delivery volume, $7,323 in added revenue
- Flyboy (UK): 100% of orders tracked on Toast
- MrJim's Pizza: unlimited back-up drivers for peak-hour overflow
12 YEARS IN DELIVERY
Built by people who ran delivery.
Cartwheel started as a delivery restaurant in LA, then as a delivery operation for hundreds of restaurants. We built the software we couldn't buy. Today it runs delivery for some of the country's biggest brands, and Portillo's liked it enough to invest.
Read more about us
IN THE PRESS
Our operators write the playbook.
Thought leadership from our team, industry coverage of our customers, and practical guides on optimized delivery.
Trusted by the brands that move the most food.
With more than 60 Portillo's locations nationwide and the highest average unit sales volumes in the fast-casual industry, we have a lot of deliveries to manage. It's important that our brand is well-represented. Our experience with Cartwheel has been so positive that we invested in the company so they can further develop services with brands in mind.
Cartwheel allows us to handle the highest priority orders with self-delivery, ensuring the experience is seamless, delivered with P.F. Chang's hospitality and encouraging the customer to return for repeat deliveries through our native ordering platforms.
With Cartwheel, our delivery program is as customizable as our menu. Since implementing Cartwheel's tools, Potbelly has been able to offer faster, more efficient delivery to our customers from more than 400 locations nationwide.
Cartwheel allowed us to adjust our order volume to driver availability, eliminating the worry of having enough drivers to maintain delivery quality.
By implementing Cartwheel's unified delivery management platform, we've streamlined our operations, reduced the load on team members, and enhanced our ability to ensure the best, most efficient customer service across all ordering channels.
We continue to see real value in maintaining a direct relationship with our guests and investing in our in-house delivery capabilities. Third-party delivery provides important additional reach and flexibility, and Cartwheel helps us bring these approaches together while maintaining a consistent guest experience as we modernize our delivery operations.
Together, Cartwheel and Omnicart technologies offer the optimal end-to-end delivery management solution for local delivery operators, think of it as RDS 2.0. Local providers can now access via open APIs the sophisticated tech and customizable offerings typically only available within expensive enterprise platforms.
What our clients say
Trusted by the brands that move the most food.
"Cartwheel allows us to handle the highest priority orders with self-delivery, ensuring the experience is seamless, delivered with P.F. Chang's hospitality and encouraging the customer to return for repeat deliveries through our native ordering platforms."
"By implementing Cartwheel's unified delivery management platform, we've streamlined our operations, reduced the load on team members, and enhanced our ability to ensure the best, most efficient customer service across all ordering channels."
"Chicago's love for pizza and football runs deep, and peak demand periods like Super Bowl weekend put real pressure on our operations. Cartwheel gives our store teams the control they need to make smart delivery decisions in real time while ensuring that every delivery feels like Giordano's, not a generic transaction. This is about protecting our brand while giving our teams the tools to succeed during our busiest moments."
"With more than 60 Portillo's locations nationwide and the highest average unit sales volumes in the fast-casual industry, we have a lot of deliveries to manage. It's important that our brand is well-represented. Our experience with Cartwheel has been so positive that we invested in the company so they can further develop services with brands in mind."
"We continue to see real value in maintaining a direct relationship with our guests and investing in our in-house delivery capabilities. Third-party delivery provides important additional reach and flexibility, and Cartwheel helps us bring these approaches together while maintaining a consistent guest experience as we modernize our delivery operations."
"With Cartwheel, our delivery program is as customizable as our menu. Since implementing Cartwheel's tools, Potbelly has been able to offer faster, more efficient delivery to our customers from more than 400 locations nationwide."
"Cartwheel allowed us to adjust our order volume to driver availability, eliminating the worry of having enough drivers to maintain delivery quality."
"Together, Cartwheel and Omnicart technologies offer the optimal end-to-end delivery management solution for local delivery operators, think of it as RDS 2.0. Local providers can now access via open APIs the sophisticated tech and customizable offerings typically only available within expensive enterprise platforms."
FAQ
Frequently
asked questions
What is Cartwheel?
Cartwheel is enterprise delivery management software for restaurant chains and other delivery-heavy businesses. It manages in-house drivers, third-party delivery providers, dispatch, and tracking from one platform, for both on-demand and catering orders.
Is Cartwheel a delivery service like DoorDash?
No. Cartwheel does not employ drivers or deliver orders. It is the software that runs your delivery operation, including your own drivers and third-party fleets like Uber Direct, DoorDash Drive, and Grubhub.
Who uses Cartwheel?
Enterprise restaurant brands including Portillo's, P.F. Chang's, Potbelly, Lou Malnati's, and Jason's Deli, plus 25+ of NRN's Top 500 restaurants, catering-driven brands, pizza chains, and courier companies.
What does Cartwheel integrate with?
POS and ordering systems including Toast, PAR, Olo, Qu, and ChowNow; catering platforms including ezCater; and delivery providers including Uber Direct, DoorDash Drive, Grubhub, Skipcart, and 50+ local fleets.
How much does Cartwheel cost?
Pricing starts at $65 per location per month in the US, with volume-based and enterprise pricing available.
Book a demo
See Cartwheel in action.
Talk to a Cartwheel expert about your delivery volume, your stack, and where orders are slipping through the cracks today.